Hotels & Hospitality
01 Jun 2024
Doha, Qatar – June 2024 — In alignment with our ongoing digital transformation strategy, Al Sraiya Hotels & Hospitality Group is proud to announce the rollout of the Smart Performance Intelligence Program (SPIP)—a two-phase IT initiative designed to unify real-time performance monitoring across our hospitality portfolio. The program reflects our commitment to operational transparency, data-driven decision-making, and long-term business resilience.
Developed in collaboration with Al Sraiya Holding Group’s digital transformation office, SPIP introduces a centralized performance intelligence platform tailored to the specific needs of the hospitality sector. Through seamless integration with existing property management, financial, and point-of-sale systems, the platform enables advanced visibility into both operational efficiency and financial health.
Phase 1: Hotels — Intelligent Oversight in Real Time
The first phase of SPIP has been fully implemented across our hotel properties, bringing new levels of agility and precision to operational leadership. Hotel general managers, financial controllers, and group executives now have access to dynamic dashboards that provide:
- Real-time occupancy, ADR, and RevPAR analytics
- Department-level profitability insights
- Energy usage, housekeeping performance, and resource efficiency metrics
- Guest satisfaction trends drawn from integrated feedback tools
- Forecasting tools with variance alerts to aid in revenue optimization
This phase establishes a unified reporting structure across properties, allowing for comparative benchmarking and enhanced responsiveness to guest behavior, market shifts, and cost drivers.
Phase 2: Restaurants — Smart Monitoring for Diyafa Qatar and F&B Outlets
Phase two of the program, currently underway, expands the performance intelligence platform to cover the restaurants and F&B division, including venues operated under Diyafa Qatar. This phase is specifically designed to address the fast-paced dynamics of restaurant operations, providing real-time insights into:
- Sales performance by outlet, daypart, and menu category
- Labor-to-sales ratios and shift productivity
- Inventory movement, waste, and margin erosion tracking
- Guest satisfaction scores and review analytics
- Table turnover and seating efficiency
By consolidating this data into a centralized and intuitive platform, F&B managers, chefs, and corporate leadership can drive performance improvements with confidence and speed.
Advancing Our Hospitality Vision Through Data
The Smart Performance Intelligence Program represents a foundational step in our broader digital transformation journey—one that aligns operational discipline with the evolving expectations of guests, partners, and stakeholders. As Al Sraiya Hotels & Hospitality Group continues to grow its footprint across Qatar and beyond, this initiative ensures that performance visibility and accountability remain at the heart of our hospitality ethos.
We thank all team members, technology partners, and leadership contributors who have made this transformation possible, and we look forward to the continued rollout of innovative digital solutions that strengthen our service promise and operational excellence.